Before release penguin, Link building is one of the killer way is search engine optimization. That time most of the seo worker linked their website or client website ran their 1st page by link building. There was no specific rules and regulation for link building that time. Maximum seo works says, There was their golden time before releasing Google penguin.
1. Don’t give more backlink in a site.
2. Link should be your relevancy topics.
3. Intention not be spamming.
4. Try to give quality backlink.
if you give proper way in backlink your site. Don’t focus on the quality your link, not quantity.
So at last I have to say, It is not alarming in seo industry. It is the good practices and reduce the your bulk works off page optimization. Be focus on your content, Proper On page optimization and some ethical linkbuilding, that’s enough for boost your website ranking.
Why they build in link?
1. Easily boost their website within a short time.
2. No Specific rules and regulation by Google.
3. Possibility to spamming
But now a day it’s totally different. After releasing Google penguin, most seo workers have stupefied. That time, Link building was the most common factor of ranking. They did not the best practice of link building. Randomly link building, live link alls are bad practices they did. Now have Question,
Why Google doesn’t like link Building?
It is not a specific question. Google doesn’t like bulk, randomly Link building. Now have to another question, Why Authority site likes Wikipedia has bulk link in their website. It’s different, Wikipedia is an Authority site. There are few website in the world which has lots of resource and contains like Wikipedia. Your site must not be Wikipedia, So don’t try to bulk internal link in your site. It has very bad impact in your site. Because if you have bulk and irrelevancy link in your site, there are some problem both search engine and reader. Now many of us throw in question,
internal link isn’t good?
I say obviously, but not more than two or three. If your article is technical, you can give more link for understanding the reader. It is the best practices, if you give a link Wikipedia.
Now come to the point backlink. Most of the works off page optimization is create back link throw forum posting, blog comment, directory submission, social bookmarking, guest blogging etc. At a time all seo optimizer focused on off page optimization. Their view was; More back link, more boost your site. There was lots of problem faced in user in search preference any result. Example: Before 2011, if you search in google or other search engine “buy watch” sometimes it shows “buy mp3”. This is totally painful & panic, if you not found in desire result in search engine. From the user experience google had innovation released penguin. Google always try to understand, what the user want. From the user experience google had changed their algorithm and upgrading it. After Upgrading most of the top site couldn’t hold their position. Some of sites, who were created bulk link, google give their penalty.
Shouldn’t link building anymore?
Obviously should be link building, If you do off page optimization your site properly, Link building is must. But should be proper way. Some proper way should be maintain:1. Don’t give more backlink in a site.
2. Link should be your relevancy topics.
3. Intention not be spamming.
4. Try to give quality backlink.
if you give proper way in backlink your site. Don’t focus on the quality your link, not quantity.
So at last I have to say, It is not alarming in seo industry. It is the good practices and reduce the your bulk works off page optimization. Be focus on your content, Proper On page optimization and some ethical linkbuilding, that’s enough for boost your website ranking.
